Custom website development

Custom Websites Built To Convert. Not Just To Look Good.

Hand-coded websites and web apps on WordPress, headless or fully custom stacks. Planned around how your customers buy, built lean so they load fast, and easy for your team to edit. No page builders, no bloat, no lock-in.

★★★★★ 4.9 verified·502 client reviews·UK registered

0★Average rating
0Verified client reviews
0+ yrsBuilding for the web
0Desktop Lighthouse, this site

Connected to the tools you already use

ShopifyGoogle AdsKlaviyoGA4Meta AdsFigmaSemrushGemPagesPageFlyReploClarityWordPress
Why custom

Your Website Should Be Your Best Salesperson. Most Are Just Brochures.

Templates and page builders get you online fast, then hold you back. These are the three problems we fix most often.

loading…4.8s to load on mobile

Slow, heavy templates

Themes ship code for every feature they might ever need. Visitors wait, bounce and buy somewhere else.

sliderpopupformsbuilderSEOcachefontsiconsbackup+23 plugins

Plugin and builder bloat

Every add-on adds scripts, conflicts and security holes. One update and the layout breaks.

“The theme doesn't allow that”

Stuck inside the template

Your sales process gets bent to fit the theme, instead of the site being built around how your customers decide.

A custom build only ships what your site needs, designed around your buyer. That's the whole difference.

Our capabilities

What We Build.

From a five-page company site to a custom web app. Every build is planned for conversion, coded by hand and tested before it goes anywhere near your customers.

Business & marketing websites

Lead-generating sites for service businesses, agencies and brands, with clear offers, proof and calls to action on every page.

  • Lead generation
  • Multi-page
  • Bookings

Custom WordPress themes

A theme coded from scratch for your brand, with no page builder. Fast like a static site, but your team still edits it in WordPress.

  • No page builder
  • Custom blocks
  • Easy editing

Headless & Jamstack builds

A modern front end on top of a headless CMS for sites that need app-like speed, many pages or several content sources.

  • Headless CMS
  • APIs
  • Static + dynamic

Web apps & portals

Booking systems, quote calculators, client portals and dashboards, built around how your team and customers actually work.

  • Logins
  • Calculators
  • Dashboards

Integrations & APIs

Forms, CRMs, payments, booking tools and email platforms connected properly, so every lead lands where your team works.

  • CRM
  • Payments
  • GA4 tracking

Speed, security & care

Hardening, backups, updates and performance tuning after launch, so the site stays fast and safe as it grows.

  • Security
  • Backups
  • Monthly care
Not sure where to start?

Which Build Is Right For You?

Answer two quick questions and we'll show you the setup we'd usually recommend. We'll confirm it properly on your free call.

1What do you need?
2Who will update it?
We'd usually recommend

Custom WordPress theme

Fast, hand-coded pages with a simple editor your team already knows. Perfect for lead generation and service businesses.

  • Custom theme
  • Block editor
  • Lead forms
  • SEO-ready
Best forService businesses & brands
Get a quote for this build
Performance first

Clean Code Is Why It's Fast.

Page builders wrap every element in layers of extra markup and scripts. We write only what the page needs, and you can see the difference in the code and in the scores.

Typical page builder output0 nested tags for one button
<div class="section-wrap e-con e-parent">
 <div class="e-con-inner">
  <div class="widget-wrap">
   <div class="widget-button">
    <div class="widget-container">
     <div class="button-wrapper">
      <a class="button-link size-md">
       <span class="content-wrapper">
        <span class="button-text">Book a call
  …plus 9 stylesheets & 14 scripts
Built by TechGenix0 tag, same button
<a class="btn" href="#contact">Book a call</a>
Less code to downloadFewer things to breakEasier for Google to read
Illustrative example of builder markup. Real output varies by builder and settings.
Measured, not promised

This website is our proof.

techgenixit.com is a custom WordPress theme we hand-coded to replace a page builder. These are its real Lighthouse scores, tested on desktop in October 2026.

0Performance
0Accessibility
0Best practices
0SEO
  • 0.6sLargest paint
  • 0Layout shift
  • 0 msBlocking time
  • 326 KBWhole page
How we work

From First Call To Launch, Step By Step.

A fixed quote upfront, a private staging site you can click through, and nothing goes live until you approve it.

  1. 01

    Discovery call

    We learn your business, your buyers and what the site has to achieve, then recommend the right stack and give you a fixed quote.

    Free · 30 minutes
  2. 02

    Sitemap & wireframes

    We plan every page and the path a visitor takes to enquire or buy, so structure and messaging are agreed before design starts.

    Strategy first
  3. 03

    Figma design

    Every key page is designed in Figma for desktop and mobile. You comment, we refine, and you approve exactly what gets built.

    You approve the design
  4. 04

    Development

    Clean, hand-written code on a private staging site you can click through at any time. Your current site stays live and untouched.

    Private staging link
  5. 05

    QA, speed & SEO

    Tested on real phones and browsers, speed-checked, tracking verified and every old URL redirected so your rankings come with you.

    Cross-device testing
  6. 06

    Launch & handover

    We launch when you're ready, walk your team through editing, and stay on hand for support, fixes and new features.

    Support after launch
In every build

Everything A Serious Website Needs. Included.

No surprise add-ons later. These come as standard with every custom website we build.

  • Mobile-first designDesigned for phones first, then scaled up
  • Built for speedLean code, optimised images and fonts
  • Technical SEOClean structure, meta tags, sitemap, schema
  • Easy content editingChange text and images without code
  • Analytics & trackingGA4 and conversion events set up
  • Security hardeningLocked-down logins and server rules
  • AccessibilityReadable contrast, keyboard friendly
  • 301 redirectsOld URLs mapped so rankings carry over
  • Working lead formsSaved to your admin and sent by email
  • Cookie & privacy pagesGDPR-friendly consent banner
  • Staging sitePreview every change before it goes live
  • You own everythingCode, design files and content are yours
Builds & results

Built By Hand. Measured In Results.

The website you're reading is one of our custom builds. Here's what went into it, and what some of our builds delivered for clients.

techgenixit.com
Before · page builderAfter · hand-coded theme
100Lighthouse
Case study · our own website

From page builder to a hand-coded WordPress theme

  • Page builder and unused plugins removed, replaced with a theme written from scratch
  • Two domains from one site: .co.uk for UK visitors and .com for everyone else
  • Structured data, sitemap and AI-crawler file for search and AI answers
  • Leads saved in WordPress and emailed to the team, with security hardening throughout
100Desktop performance
0.6sLargest paint
100SEO score
Ecommerce · Site rebuild

From a 1% to a 4.5% conversion rate after launch

0%conversion rate
Lawn care · CRO redesign

111% more total sales and 108% more orders in 12 months

+0%total sales
Ecommerce · Page rebuild

From 1.52% to 3.6% conversion in 3 days, with no extra ad spend

0%conversion rate
Your options

DIY Builder, Template Or Custom?

Each has its place. Here's an honest comparison for a business that needs its website to bring in customers.

FeatureDIY site builderTemplate + page builderTechGenix custom build
SpeedAverageOften slowLean, hand-coded
DesignLooks like the templateLimited by the themeDesigned for your brand
Built to convertUp to youRarelyPlanned by a CRO team
Easy to editYesUntil something breaksYes, safely
You own itRented platformTied to the builderCode and files are yours
Grows with youHits limits fastMore plugins, more bloatAdd features cleanly
Who builds it

Engineered By A Developer Who Thinks Like A Marketer.

Ifti Nur, founder of TechGenix ITMScComputer Science
Ifti NurFounder & lead developer

Ifti started as a web developer and team lead at MixerfyCommerce, running a remote team that shipped Shopify stores, landing pages and custom features. In 2025 he founded TechGenix IT to run projects end to end, from Figma design to final build.

He holds an MSc in Computer Science (Distinction) from Ravensbourne University London, and every build is led by him personally. The same team does your CRO, so your site is built around what actually makes visitors enquire and buy.

  • 6+ years building for the web
  • MSc Computer Science
  • 502 verified reviews
What clients say

Trusted By Clients Across The UK, US, Europe And Australia.

fi★★★★★ 4.9 / 5 · 502 reviews TRRead the reviews →
★★★★★Fiverr

“He took my vision and totally exceeded expectations. What really impressed me is that he's not just a great visual designer. He understands how to build a website with conversions in mind.”

shredfinVerified client · USA
★★★★★Fiverr

“We gave a very detailed and complex brief and the team delivered a beautiful new website which exceeded our expectations. We are already working on several new projects together.”

gandsmaneVerified client · Australia
★★★★★Fiverr

“A fantastic job redesigning my website! The design is clean, modern and professional, with great attention to detail. Attentive, responsive and a pleasure to work with.”

yavisssVerified client · The Bath Time
★★★★★Fiverr

“Delivered another A+++ project. Top quality! We highly recommend them and already have another active project going.”

gandsmaneReturning client · Australia
★★★★★Fiverr

“Great work. I used [their] services again and it came out to be exceptional.”

samahmed92Returning client
★★★★★“Exceeded our expectations”— gandsmane★★★★★“Conversions in mind”— shredfin★★★★★“Top quality!”— gandsmane★★★★★“Great attention to detail”— yavisss★★★★★“Communication was excellent”— shredfin★★★★★“Came out exceptional”— samahmed92★★★★★“A+++ project”— gandsmane★★★★★“Easy to work with”— shredfin
Honest fit check

Is This The Right Fit?

A custom build isn't the right answer for everyone. Here's who it's built for.

✓A great fit if you…

  • Need your website to bring in leads or sales, not just exist
  • Have outgrown a template, page builder or DIY site
  • Want a fast site your team can update without a developer
  • Want design, development and CRO from one team
  • Care about owning clean code with no lock-in

✕Probably not a fit if you…

  • Are looking for the cheapest possible quote
  • Just need a one-page placeholder for now
  • Want it live tomorrow with no planning or testing
  • Mainly sell products online (our Shopify team is a better match)

Not sure? Book the call anyway. If a custom build isn't right for you, we'll tell you honestly and point you somewhere better.

FAQ

Common Questions. Straight Answers.

Have more questions?
Send us a message →

Why custom code instead of a template or page builder?

Templates and page builders load code for features you never use, which slows your site and limits what you can change. A custom build only ships what your site needs, so it's faster, easier to rank and designed around how your customers buy, not around a theme's layout.

Will my team be able to edit the website?

Yes. We set up an editor for the content you change often, like text, images, blog posts and team members, so you can update the site without touching code or breaking the design.

Which platform will you build on?

Whatever fits the job. Most marketing and business sites suit a custom WordPress theme. Content-heavy or app-like sites can suit a headless setup, and stores usually belong on Shopify. We'll recommend one on the discovery call and explain why.

Do I own the website and the code?

Yes. Once the project is paid, the code, design files and content are yours. No lock-in, no proprietary builder, and any good developer can pick it up later.

Will I lose my Google rankings if I move to a new site?

Not if it's done properly. We map every old URL to its new page with 301 redirects, carry over titles and meta descriptions, add structured data and submit the new sitemap, so your existing SEO moves with you.

How long does a custom website take?

It depends on the number of pages and features. You get an honest timeline with your fixed quote after the discovery call, and you can preview progress on a private staging site throughout.

Can you connect our CRM, booking system or other tools?

Yes. Forms, CRMs, booking and payment tools, email platforms and analytics can all be connected, so leads and data land where your team already works.

Do you look after the site after launch?

If you'd like us to. We can handle updates, backups, security and new features on a monthly plan, or simply hand over a clean, documented site to your team.

How much does a custom website cost?

Every project gets a fixed quote after a free discovery call, based on pages, features and integrations, so you know the full price upfront with no surprises.

Get started

Let's Build A Website That Actually Sells.

Book a free 30-minute call. We'll look at what you have, recommend the right stack and give you a fixed quote for the build.

★★★★★ 4.9 verified·502 client reviews·UK registered

Prefer to write?

Get a free quote

Tell us about your project and we'll reply within 1 working day with ideas and a fixed price.

contact@techgenixit.com →

By sending, you agree to our Privacy Policy. Reply within 1 working day.

4.9 · 502 reviewsBook a free call